Resources

News, views, and insights from our marketing data experts.

Webinar – How Bayer Took Control of Its Data: The Science of Smarter Marketing

08.14.2019

Pharma leader Bayer has embraced cross-platform marketing intelligence to create a system of record and insight across all of its…

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08.13.2019

Webinar- Marketing Health Checkup: How Sanford Health Delivers Real-Time Performance Data

Webinar with Sanford Health, the nation's largest rural nonprofit health care system, on how they partnered with Datorama to create…

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07.08.2019

Webinar – Not Just Any Insights Will Do: Reframe the Data Discussion

Hear from digital marketing agency Croud on how using smart design you can drive engagement and extract the most value…

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07.08.2019

Webinar-Supercharge Your Marketing Cloud Analytics with Datorama

Learn how you can supercharge your analytics and insights across all of your Marketing Cloud data.

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06.04.2019

Webinar – How IPG Mediabrands Blends Art and Science to Transform Data Visualization

Learn how IPG Mediabrands broke away from convention by adopting a new approach to data visualization, blending art, science, and…

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02.07.2019

Whitepaper – Uplift Your Email Measurement to Drive Growth with Marketing Intelligence

Marketers have known that email is a marketing channel that drives significant profit for a company. Now, they are ready…

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12.10.2018

Datorama 101 Webinar: Creating Your Marketing Single Source of Truth

Get the 101 on how you can create your marketing system of record and insight for smarter decision making in…

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07.02.2019

Webinar – Optimize Marketing Investments to Maximize Lead Generation, Pipeline, and Revenue

Learn how B2B marketers can optimize marketing efficacy and maximize business impact, by connecting disparate marketing and sales data to…

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04.23.2019

Webinar – How Land O’Lakes Builds a Modern Marketecture

Hear directly from Land O’ Lakes for insights into the organization’s performance marketing journey.

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03.20.2019

Webinar – Optimize Your Advertising Studio Audiences for ROAS and Growth with Datorama

In this webinar recording, hear directly from leaders at Datorama, who will share how to build advertising and campaign performance…

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02.20.2019

Webinar – Optimize Your DMP Audience Segments for ROAS and Growth with Datorama

During the live session, we discussed a joint use case featuring Pernod Ricard highlighting how with Salesforce DMP they experienced a 127%…

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01.25.2019

Webinar – Creating Value with Increased Marketing Transparency, Speed, and Growth

Hear directly from Alan Morrissey, head of ROMI (Return on Marketing Investment) at m/SIX, for an inside look into how…

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