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RSVP Now: Datorama’s Limitless 2018 is Right Around the Corner

Marketing professionals, mark your calendars! That’s because Datorama’s second annual Limitless event is just around the corner. And for 2018 it’s coming back bigger and better than before. We invite you to join us on October 10 at The Second Floor in New York. RSVP now to save your spot So, what is Limitless all […]

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Come Meet Datorama at These Upcoming Events!

Datorama is excited to participate in some of the marketing world’s most engaging events across the globe. If you’re on the road too, take this chance to meet the people behind our revolutionary Marketing Intelligence platform. Consider this a guide to help keep you informed as to where Datorama will be over the next couple […]

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Datorama July 2018 Release: Data Integration Updates

With myriad systems of customers, channels and campaigns, it can be difficult to keep all of your marketing data connected. With new data sources being added all the time, it’s essential for marketers to have the tools to continuously support their data integration needs. Data integration allows businesses to bring together all of their various […]

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Salesforce Signs Definitive Agreement to Acquire Datorama

Today is a very exciting day for Datorama — as a company, technology and as a community. Salesforce, the global CRM leader, has signed a definitive agreement to acquire Datorama. With Salesforce, we are excited to expand upon on our core mission — to help marketers integrate and gain insight from one single source of […]

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Datorama’s Ran Sarig Takes Home the Bronze for CEO of the Year

Time to make some room on the shelf. Recently, the winners of the 13th Annual IT World Awards were announced, and among them was Datorama’s CEO & Co-founder, Ran Sarig. Ran took home the bronze for the 2018 CEO of the Year in the mid-size business category. Network Products Guide, a leading technology research and […]

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5 Takeaways from Gartner’s Marketing Analytics Survey

At this year’s 2018 Gartner Digital Marketing Conference, Research Director Lizzy Foo Kune shared a “state of the state” of marketing analytics. The data tells an interesting story of the progress made and challenges still ahead.  In 2017-18, 9.2% of marketing budgets were consumed by marketing analytics alone, the largest share in any category.  But, […]

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Data 101: What is KPI Reporting?

Effective use of KPI reporting is becoming more and more important for marketers to report on with the changing pace of the industry. With real-time digital information readily available, CMO’s are responsible for adapting their strategies with data-driven insights while programs and campaigns are running — not after the fact.  Every company is aiming to meet […]

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Lightning Strikes Twice as Datorama is Recognized as a Best Place to Work by Battery Ventures & Glassdoor, and The Business Intelligence Group

As the Datorama team prepares to enter the second half of the year, we are happy to announce one of the company’s latest successes. Well, two, actually. Not only once, but twice, Datorama was identified as one of the top places to work for 2018. For any business, one designation is a significant milestone. To […]

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Datorama June Release: New API Connectors

This week, we’re excited to roll out many new capabilities and resources for our users. One of the easiest ways to connect and unify your data is with API Connectors, and we’re happy to present a handful of new API Connectors this month. With these connectors, Datorama automatically maps your data fields provided by the […]

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ANA Masters of B2B Marketing Talk: IBM and Datorama – Transforming Data & Analytics Into ROI at Scale

At the 2018 ANA Masters of B2B Marketing Conference, held earlier this June in Chicago, IL, Datorama had the pleasure of presenting alongside our client IBM at the event. This year the theme focused on growth, in terms of driving business revenue results and marketing ROI at global scale.  B2B marketing is becoming increasingly data-centric […]

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Datorama Awarded Codie Award for Best Business Intelligence Tool & Platform

This past Tuesday, Datorama was happy to receive the 2018 SIIA Codie award for Best Business Intelligence Tool & Platform. The SIIA Codie awards exist within the business technology world to recognize solutions and platforms that provide significant organizational value. This year, Datorama was recognized as the best platform for enabling enterprises to build business […]

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I-COM 2018: Pernod Ricard – Unlocking the Consumer Journey

Earlier in April, Datorama had the privilege of attending the i-COM 2018 Global Summit where we shared the stage with several impressive marketing data professionals from around the world. Katrin Ribant, our Chief Solutions Officer and Co-Founder, spoke at the event, joined by Guibert Tchinde, Global Data Acceleration Leader at Pernod Ricard, as well as […]

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