Blog

Stay informed of the latest marketing trends, product updates and hear from industry thought leaders.

5 Questions with Dave Marquard, VP Product Management at IAS

07.26.2017

Loretta Shen

Ad fraud, brand safety and viewability are three key issues facing digital marketers today. With notable industry leaders openly calling…

07.25.2017

Introducing: Datorama SmartLenses

We’re thrilled to announce the release of our latest innovation: Datorama SmartLenses. In a world where marketers are inundated with…

07.12.2017

New Feature: Competitive Analytics Added to Data Model

The ability to reach consumers on the channels of their choice with the right message, at the right time, and…

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06.28.2017

Datorama Tips & Tricks: Custom Visualizations

This post is part of our Tips & Tricks series, highlighting some of Datorama’s most interesting or useful features. This…

06.27.2017

5 Questions with Scott Brinker, a.k.a. ChiefMarTec

If you’re seeking for one of the foremost thought leaders in the marketing technology (MarTech) space, it’s hard to overlook…

06.22.2017

5 Questions with CMO Labs CEO, Zach Van Doren

CMO Labs is a San Francisco marketing data consulting and technology firm. We are a team of strategists, data analysts,…

06.13.2017

Serious SEO Analytics, and 7 KPIs to Prove It

SEO analytics can be elusive. Yet SEO demands are not. Search engine optimizers (also called SEOs) often receive a steady stream…

05.31.2017

Meet the Team: DMA Marketing Analytics Conference

June 5-6, brilliant minds in marketing and data science will gather at this year’s Marketing Analytics Conference by the Data…

05.25.2017

Datorama Tips & Tricks: Media Cost Center